STYLISH, DURABLE PACKAGING IS INCREASINGLY IMPORTANT FOR A SUCCESSFUL PRODUCT

Durable, ecological, and stylish packaging is an integral part of a desirable product and a positive customer experience. Good packaging protects the product and, in addition, makes it compelling. Packaging is also the only way to deliver products from online stores completely intact.

Packaging is the first thing a customer sees, and it’s also the initial experience of the product after it’s brought home. Special packaging evokes an emotional reaction and leaves a lasting memory. On store shelves, packaging is usually the first thing to attract the attention of a potential buyer.

We’ve compiled our notions on the increasingly multifaceted and important role that packaging has and on how we’ve prepared to respond to this change.

ONLINE STORES INCREASING DEMAND FOR PACKAGING

The ever-growing presence of online retail is increasing the demand for packaging materials on a global scale.

The consumption of corrugated cardboard alone is estimated to have an annual increase of 3.7%. The increase in demand challenges us as a packaging manufacturer to respond to the higher quality requirements of you, the customers.

For retail through online stores, product packaging must be light yet durable, and stylish but still ecological. These are high standards for packaging materials. Whenever possible, we at Papermark utilise FSC® and PEFC™ standardised paperboard, which reduces the overall carbon footprint of the product to a more ecologically sustainable level.

THE USE OF SMART TECHNOLOGY IN PACKAGING

The rapid advancement of technology influences all things, and packaging is no exception.

Although ecological, elegant, and durable paperboard can never be fully replaced, technology brings new possibilities for packaging to improve product longevity and customer experience.

We at Papermark are intently following the advancements made in packaging technologies in order to bring new, innovative services to the design and manufacturing of increasingly varied, engaging, and durable packaging.

STYLISH PACKAGING WILL ALWAYS DELIGHT CUSTOMERS

The time of ecologically hostile single-use disposability is over. In the future, recyclability and high quality will become increasingly prominent and essential in clothing and interior decoration as well as in product packaging.

We at Papermark believe strongly that higher quality is always cost-effective and that valuable doesn’t have to mean expensive.

High quality and stylish packaging also increases the value of the product in use. This is why we devote so much of our time to developments in visual design and to ensuring additional, pleasing aesthetic experiences for the consumer.

Technology advances in leaps and bounds, and trends come and go, but style and quality are forever.

 

Tilaa blogi sähköpostiisi ja seuraa pakkausalan uusimpia trendejä ja ideoita.

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